The Wilderness Society

The Wilderness Society's 2014 annual report had a big job to do:  seamlessly align with TWS' new strategic direction and ongoing celebration of the Wilderness Act's 50-year anniversary; deliver complex, detailed information in a fresh, engaging and easily-understood format; and inspire current and prospective donors to support The Wilderness Society's critical work. 

By streamlining content, leveraging a tighter, more narrative-driven approach and crafting TWS’ stunning photography into a supporting visual narrative, our team transformed the 2014 annual report into a beautiful, powerful communications tool that dramatically increased giving and garnered enthusiastic feedback from TWS leadership and readers.